How Thoreau helped me understand youth soccer

04.28.2012

If a four year-old does not keep pace with his companions, perhaps it is because he hears a different coach. Let him step to the whistle which he hears, however measured or far away.

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Enterprise content marketers are making a huge mistake with Facebook

04.22.2012

A survey of Inc. 500 companies shows the first decline in corporate blogging since 2007. Many are switching their content efforts to Facebook. Big mistake, as Janet Meiners Thaeler points out in the post linked above. I agree with everything she says. And here’s another way to think about it; Facebook is a valuable channel, [...]

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Your customers don’t believe you because you lie to them every day

04.17.2012

I recently got a robocall call from a home security company, offering me a free system so they could get a foothold in my neighborhood. I considered it for a moment, and then hung up, even though I want a home security system. Why? Because I assumed they were lying. Do they really mean free, [...]

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Now you’re talking my language

04.16.2012

Me: “We’re having a yard sale and we thought we might sell some of your old toys.” The Boy: “Nooooo! Don’t sell my old toys!!! I still want them!!!” Me: “If we sell your old toys, we can make money to buy new toys.” The Boy: “I think maybe we should sell my old toys.”

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Are you ready to get simple?

04.16.2012

I don’t consider myself a particularly trendy person, but I do live in a funky little town on the edge of a college town. I walk all over the place for exercise, walk through campus a lot, and I keep my eyes open. I’m also spending a lot of time on Pinterest these days, planning [...]

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$1 billion for Instagram was a bargain

04.15.2012

There’s been a great deal of controversy about Facebook’s purchase of photo sharing site Instagram for $1 billion. As always, people are heralding it as a harbinger of a new social media bubble. How can a site like Instagram possibly be worth that much, and how can it add to Facebook’s share value? But that’s [...]

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Whatever it means, I’ll take it

04.15.2012

The Mrs: “I love you.” The Boy: “I love you with wires.”

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What I want in a blogging platform

02.20.2012

I’ve had a self-hosted WordPress blog at dbthomas.com for several years, because I wanted to have control over my content for the long haul, and because, frankly, I thought as someone working in social media, it imparts at least a little bit of geek cred. These days I find myself using Facebook more than anything, [...]

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Probably too soon

02.19.2012

Me: “What are you thinking about?” The Boy: “I’m thinking about my future.”

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See if you can guess The Boy’s half of this conversation

02.02.2012

Me: “Because then it would be called overwear.”

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