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A post for Social Media Day

06.30.2010

Somehow I missed that Mashable had declared June 30 Social Media Day until yesterday. People are celebrating with meetups. I’m celebrating by sitting in a coffee shop working on my enterprise social media book and being distracted by Twitter and Facebook. Seems appropriate. (Writing blog posts is another of my favorite ways to distract myself from [...]

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Enterprise social media predictions for 2010

12.11.2009

I’ve been working on this post a bit at a time over the course of a few weeks. In the meantime, Amber Naslund posted a compelling argument why she doesn’t want to write a list of social media predictions for 2010. But I’d much rather spend my efforts at the end of a year planning [...]

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What the flipping fudge? A note to social media pottymouths.

12.09.2009

One of my favorite podcasts is Media Hacks, which features Mitch Joel, C.C. Chapman, Julien Smith, Chris Brogan, Hugh McGuire, and Christopher S. Penn discussing a loose agenda of topics spanning social media, marketing, technology and the ways we create and consume content in the modern world. On one episode, for instance, they debated the [...]

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My perspective on Blogworld as an enterprise B2B social media practitioner

10.17.2009

I’m in one of the last few sessions at Blogworld. I’ve hit the point of overload. I truly appreciate all the time and effort all the speakers and organizers have put into making this an incredibly useful and practical event. I love how much people are willing to share. I just looked at today’s schedule [...]

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Why I’ll be tweeting less from Blogworld

10.16.2009

Considering I’m at Blogworld it’s not surprising I’ve been thinking a lot about the ways we communicate in social media and how blogs fit into the equation. I contributed to my first blog in 2001 and started my own in 2003 back when there weren’t all these other options, like Twitter. I like Twitter for [...]

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Ten tips for establishing a social media policy

10.06.2009

Ten Tips for Establishing a Social Media Policy from David B Thomas on Vimeo. A preview of the panel discussion I will be participating in at the MarketingProfs Digital Marketing Mixer in Chicago, Oct. 21-22, 2009. The panel is called Positioning Your Company to Reap the Benefits of Social Media. I’ll be focusing on creating [...]

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Developing your social media muscle

09.23.2009

I wrote a lot of poetry in college. (Don’t worry, that was pre-web so I have no links to subject you to). When I was doing it regularly, thoughts would come to me in poetic terms, or a snippet of conversation would spur an idea. The more I wrote, the more that happened. My love [...]

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Nine easy ways to write a blog post

09.09.2009

My colleague Alison Bolen, editor of sascom magazine and the sascom voices blog, does a great job coaching our bloggers here at SAS. We had a meeting last week with a group of bloggers to help them deal with some of the issues involved in blogging regularly while at the same balancing the pesky demands [...]

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Four-step plan for getting started in social media

08.19.2009

Because of my job as social media manager at SAS, a lot of people ask me how to get started in social media. I’m working on several different resources to help our sales, marketing and communications folks understand how to integrate social media into their activities and provide bottom-line value. Some are done, some will [...]

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Are You a Morning Person, or a People Person?

05.27.2004

One of the nicest things about having a job is not having to interview anymore. I chronicled my annoyances with the job search process pretty extensively while I was in it, and I’m very happy to be out of it. I’m also happy that my current employers didn’t ask me any of the stupid b.s. [...]

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